Action Plan

The LinkedIn Launch Formula

This is the exact system we created and used to initially launch Linked University. You'll learn how to create a targeted list virtually out of thin air and execute on a messaging campaign that warms your prospects up to your end-offer.

SECTION 1: GETTING STARTED
How to get the most out of this action plan

You can use this process anytime that you need to acquire a large database of prospect to work through an email campaign. 

Complete the Action Plan below to accomplish these goals with the exact playbook we used to launch Linked University. ​

Here’s how to get the most out of the content in this Action Plan:

1. Read the entire AP once – Read through this entire AP, watch any videos and download the resources. Don’t execute on the steps until you have finished reading the entire AP. This will help you understand the progression of the steps and put them into context.

2.Complete the steps – This Action Plan is a checklist. Each step builds upon the next. Complete each step in order. Please post all questions in the Linked University VIP Club.

OR

Please bring questions about this Action Plan to the monthly group coaching call. The call takes place at 10 am CST on the last Thursday of the month. To  register, please click here.

The LinkedIn Launch Formula Overview

Will this work for you? Watch the video below to find out!​

SECTION 2: THE FIVE COMPONENTS OF AN OFFER
The Five Components of an offer

Transformation

Motivation

Mechanism

Proof

Campaign

SECTION 3: LAUNCH PLAN
Launch Plan Overview

Building Your Database

Export Your LinkedIn Connections

Import Your Contacts Into ESP

Opt-Out Email

Promotional Email Sequence Copy and Timeline
SECTION 4: FINAL THOUGHTS
The Big Picture

What's Next?

Now’s the time to TAKE ACTION!

Here’s what you wanna do:

1. Craft your offer

2. ​Build up your LinkedIn database

3. Export your LinkedIn ​connecitons and import them into your email service provider.

4. Craft your email sequence copy and timeline.

That’s it! Enjoy! ​